Watch and listen as Event Directors from events all over the country share about using Virtual Race Bags.
Q: Who sends the invitation email?
All email invitations to participants are sent using our invitation email engine in the Virtual Race Bags platform. You upload your participant data to our system, which prepares sending the Welcome emails and Thank You emails for you.
Q: Who can access the virtual goody bag?
The Virtual Race Bag is available exclusively to participants of the event and can be accessed directly through the welcome and thank you emails, no login required. Participants accessing the bag through a link will be asked to verify they are a participant. Click Here to view an example screen.
Q: How long before and after the event is the virtual goody bag open?
The welcome email invitation is sent 1-2 days prior to the event. The thank you invitation is sent 1-2 days after the event. The bag closes 5-7 days after the event. If your event has an expo then we can discuss the best timing for sending the welcome email and potentially add a reminder invitation in the process.
Q: Why isn't the bag open longer? Won't my sponsors get more exposure that way?
Actually no. We have found that limiting access to the bag for a short period drives engagement and the most potent exposure for your sponsors. People respond to deadlines!
Q: Can participants still access the digital goody bag after it is closed?
All the offers participants claim in your bag are saved in their special "My Claimed Offers" section and available to them even after the goody bag is closed. Although the goody bag is closed, participants are still able to visit or access their goody bag , but the main engagement actions such as claiming offers are disabled and are no longer active. Click Here to view an example screen.
Q: How do I tell my Sponsors about the Virtual Race Bag?
We provide you a detailed welcome guide and a URL to your Goody Bag Offer Builder Tool that provides a complete overview of the Virtual Race Bag and its benefits for Sponsors. You can share this welcome guide and the Offer Builder URL with your Sponsors as part of your introduction and sales process.
Q: Do I charge my Sponsors to be in the virtual goody bag? If so, how much?
You set the price and keep 100% of the revenue! Based on feedback from our clients, pricing per placement ranges from $200 to as much as $1,500, depending upon the size and location of the event.
Q: Does Virtual Race Bags help bring sponsors to my event?
We have relationships with National Brand Partners that help provide relevant, high value offers in your goody bag for participants. All traditional event sponsorships are determined and controlled by the event.
Q: Do participants like getting digital offers?
Participants love "goodies" and because the Virtual Race Bags platform makes accessing and claiming offers so simple, participants are excited to receive quality digital offers.
Q: Can participants view the digital goody bag on their mobile phones?
Absolutely! In fact as many as 40% of the participants in an event will access the Virtual Race Bag via a smart phone or tablet.
Q: Can I use both a physical goody bag and a virtual goody bag?
Of course. Some events eliminate the physical bag entirely, others, especially those needing a "gear check" bag, continue to use a physical bag, but use the virtual goody bag for providing sponsor offers.
Q: Does someone on my team have to create offers for my Sponsors?
Not at all. The Goody Bag Offer Builder Tool enables those you invite to create and submit their offers directly into your bag. Building an offer requires only a logo, image and text describing the offer. Our team monitors the entire process so your team can focus on the event.
Q: What if my smaller Sponsors don't have offer artwork or access to a designer?
If a sponsor has a logo and a picture from their phone, they can create an offer! Our platform enables anybody to create a beautifully designed offer without artwork or design skills. Click Here to view an offer example.
Q: How do we get offers into our Virtual Race Bag?
All offers are created and submitted through your Offer Builder tool directly into the bag for you. You can either collect all the offers from Sponsors and create all the submissions for them or have them submit them directly.
Q: What types of offers get the best response?
Participants respond to offers that are quality, high value and relevant, which can include traditional and online discounts, contests, access to new products and special offers.
Q: Can participants print multiple copies of an offer?
To help keep honest people honest, every offer on our platform is assigned a unique number. In addition, the printed version of the offer includes the participant's full name, the unique number and a sequential print number, which shows the number of times the offer was printed. This enables sponsors to track redemption and monitor any potential abuse.
Q: What data is required and how do I provide it to you?
A simple data export from your registration system is all we need, including Name, Email, Gender and Age. You upload the data file (in .csv format) to our system.
Q: How do you use the data I provide?
The participant data is used to send the Welcome and Thank You email invitations, as well as to provide robust performance metrics to your sponsors. Click Here to view an example.
Q: How secure is my data?
We consider data to be a vital part of our relationship with you, so we take great precaution to protect this data. No other event, sponsor, advertiser or person has access to your data in any way. Please see our Privacy Policy for more detail.
Q: Will my data be used for any other purpose?
We are not in the business of selling Personal Data. This information is used exclusively for the execution of your specific Virtual Race Bag(s), as defined in our Terms of Service and Privacy Policy.
Q: What performance metrics are captured by the Virtual Race Bag?
We capture the full "engagement funnel" for the benefit of your sponsors, from total participants to final website visit and every step in between. We also capture demographic information, which is a unique value to your sponsors. Click Here to view an example statistics report.
Q: How do I provide this information to my sponsors?
Your dashboard will provide you complete performance metrics for each sponsor. You can email reports directly from the dashboard or download/print to include in your sponsorship package.